Prove that you have a business. Earn your first check. Gain your first three sales. And be stuck with a check you can’t cash because you ain’t got a legal structure. It might seem counterintuitive to much of the advice that you read about start-ups. But hear me out on why I’m suggesting you start with […]
“Help me make more monnnneeeeeeeeeeyyyyy!” Many people start businesses because of a moment of “Eureka”! They are in love with (Blank). Someone asks them to provide (blank) and hands them dollars for a job well done. The person providing (blank) thinks “I love this stuff and someone PAID me to do it?”. So they hang up […]
It always seems like time is the enemy. You aren’t making enough money because you can’t seem to get everything done? There is too much “to do” and not enough time. I hear this scenario all of the time from entrepreneurs. I woke up motivated, Malla. I had a PLAN! A few marketing tasks. Some […]
I found KJ Naturals a few years ago during my ongoing OBSESSION for natural hair care products. I am always on the hunt for products that keep my hair healthy, easy to style, and my pockets happy. And when my daughter arrived with a different hair texture than mine, my obsession reached new heights. I read every […]
I’ve heard it a thousand times – “Malla, my service is perfect for E.V.E.R.Y.B.O.D.Y”. No it’s not. You can’t sell to everyone. But I get it. You need cash flow. You want to establish your business name. So you’ll sell to anyone who is willing to buy. Let me recommend you try it this way: […]
Take a moment to congratulate yourself on everything that you accomplished this year. Whatttt? I’m not telling you to: Review your marketing and tweak who you your ideal client is Update your website Work on your long things to do list Revamp your website Get to work on your sales plan (Which btw these are […]
Y’all I’m going renegade here. Send me your “stuff” and I’ll help you solve your business problems. Yup. Send me your 2014 business goals and the top problems you are dealing with. What amazing goodness do you get ?? I’ll help you put together the plan. The plan that will transform your business from a […]
Are you freaking out about the business goals that you wanted to achieve this year….and haven’t tackled? Trust me, I can relate. It’s easy to get distracted from running your business: Family obligations Social events Answering crazy emails Bills Serving current clients while you stress trying to get new ones So if you glanced up […]
Consider your vacation priority this summer. You’ve been working hard all year. And most businesses see a drop in sales during this time because their clients are on vacation/doing less. (And if you are rare one that has your busy season now, mark off your next vacation with a red pen on your calendar now!) […]
Taking the plunge and exhibiting at an upcoming trade show/conference or large exhibit? Exciting! Before you spend a dime on marketing materials and displays, travel and logistics, ask yourself this question: