Your sucky time management isn’t the problem with your business. You haven’t even scratched the surface. The real problem is
It always seems like time is the enemy. You aren’t making enough money because you can’t seem to get everything done? There is too much “to do” and not enough time.
I hear this scenario all of the time from entrepreneurs. I woke up motivated, Malla. I had a PLAN! A few marketing tasks. Some sales calls. And a list of operational tasks. I knew it was going to happen. But I fell off after:
one too long visit with my accountant and a reminder about taxes
a no call/no voicemail prospect who told me she was interested but has ignored all of my calls
and the three hours I spent messing around with that plug-in which still isn’t working on my website.
I get it! But you don’t have a time management problem. You haven’t even scratched the surface. The real problem is
Before you sit down to the holiday meal, do this one thing that will take NO time and help you build your business next year.
Take a moment to congratulate yourself on everything that you accomplished this year.
Whatttt? I’m not telling you to:
Review your marketing and tweak who you your ideal client is
Update your website
Work on your long things to do list
Revamp your website
Get to work on your sales plan (Which btw these are all good ideas if you’ve got 30 min or more!!)
Nope. I want you to take some serious well deserved down time. Ignore the fact that you are not earning the money YET that you’d like. And spend quality time with family, friends, and doing what makes your heart happy this holiday season.
I started it myself and ended up with an aaaammmmzazzzzzing solution. I decided to shorten one of my workshops and offer it for free. Why? Because I’ll gain much more interest if I use it for gathering new friends and fans rather than charging for it. Once people attend, I know they will get the value and want more. And I get the double win-win of delivering a message I am super passionate about!!!
When this revelation hit, I thought about other ways that you could earn more money. After you finish your “non resolutions” time, what else can you do to earn more money in your business? I’ve got two ideas for you:
Find a way to build your business using your talents/passions/strengths to solve other people’s problems.
Is there something that you love to do? A talent you have? Something that you know you are good at?
I remember the first time that I “found” one of my talents. I had to teach a group of rowdy 6th graders in an afterschool program when the main instructor failed to show up. I didn’t have formal teacher training. There was no other teaching professional who could lend a hand. Heck, I didn’t even have a lesson plan.
So I brainstormed a game that would keep the kids busy for 20 min. During this time, I planned activities for the rest of the session. I didn’t care about formal instruction and pedagogy. I just something to keep the kids from killing each other and hopefully learn something fun in the process.
By the end of the class, one student told me it was the best class he ever had. Bananas. I was hooked. And sought out ways to leverage my talent.
Many years later, people tell me all the time – Malla I want to build a business using my talents. I get it. But it’s hard to figure out what to do when you are getting started.
What makes it difficult?
Time – how do you find the time to do the research and get customers?
Money – Sure you could work with 500 people on your first day if you had an advertising budget for 2 million
Too few mentors – geeez this isn’t working but who can genuinely help me?
And the biggest one of all – The naysayers who doubt you can build a business using your talents.
Need to find more time in your schedule? But you don’t even have time to schedule a call with an organization expert or coach to figure it out? lol. No worries! I got you.
Let me help you reclaim your time doing housework and trying to run your business. I started using these tips recently while juggling my business, my full time (and a half job) and family and personal life. I’ve found this one in particular to be game changing. I’m not as stressed out and have more brain power to spend on my business.
Don’t miss the simplicity of this step. It is often easy to bypass because you think “that’s too expensive” or “I really don’t need that”. But think about what it’s costing you to NOT get things done in your business? That’s your real loss so take action before you leave the computer today.
And yes, I created this video to be under 2 min on purpose. I want you to spend less time learning and more time doing what you love.
Share your thoughts and feedback. Yes, I know they are simple. But they are so simple that you are probably not DOING them.
To my fellow women entrepreneurs – let’s make some BIG failures.
Yup, I said it. BIG failures.
Because if you are making (notice I said making – not planning) big failures in your business, it means that you are taking big leaps in your business. Ideally these are strategic and focused big leaps that will help gain visibility for your brand, better systems for how you run the business, and overall a larger revenue in the long run.
And you just gotta get comfortable that along the way of taking those leaps – that mistakes are going to happen.
I find that many women entrepreneurs are not comfortable taking those big leaps. We gather information like we gather our favorite belongings – stack ’em up and have a ton of selections. We talk with other entrepreneurs and plan ideas for what we are going to do to maintain our lifestyle and run our business.