
It’s way deeper than “How am I gonna make money?”
This virus has thrown us all for a loop. School closings. Transit worries. Town curfews and the quarantines. I won’t run down the list but it’s definitely had an impact. It’s the uncertainty that is challenging.
And for the entrepreneur or small business owner…whew!
Questions about cash flow, taxes, employees, accounts payable. I am a fellow entrepreneur and understand how it feels. It’s hard to make decisions as things keep changing.
However, a few years ago, I discovered a tool that might help in these changing times. I was dealing with a rough patch in my business and started asking this question. It seemed simple at first. Too simple. But it changed everything. I went from struggling to finding a ton of short and long term term clients that were ideal to work with.
Over the years, I realized that many entrepreneurs often don’t ask it. So let’s start here: