Category Archives: Your Customers Needs

The group you need to remember when you set business growth goals

Either you want to clients and can deal being uncomfortable or you want your pink fuzzy slippers

Did you ever write this “I am DETERMINED to grow my business” list? I’m gonna make 10k this month I will land 5 new clients I’m going to grow my social media by 1,000 new followers I’m going finish my website relaunch You might be missing out on a key variable when you set these […]

Black Friday: How to recover if didn’t get the results you wanted

Because a one day sale can't trump how much someone spends in a lifetime

Did you offer a Black Friday promotion and get less than lackluster results?  Perhaps it was your first time and you are totally disappointed that no one purchased.  Or you have tried Black Friday sales before but are still not seeing the numbers you want. Let’s take a deep dive.  After receiving way too many […]

Stop waiting. Start this before you need the $$$

There is something that entrepreneurs often forget when they are planning all of the details.

  Nervous about flipping the switch to start your business?  Because you don’t have everything “all together” yet? STOOOOPPPP the nonnnnnnsense.  You ain’t never gonna get it perfect. Just start. Before you are ready Before you have things organized Or perfect And for the ladies who are about to flip me the side eye……I’m talking to […]

Stop worrying about your marketing being perfect

If you are trying to juggle the “crazy” of finding new clients while managing your existing clients, I salute you. And if you are a perfectionist who only submits flawless work,  I challenge you.  Stop worrying about it being perfect when it comes to YOUR marketing.  Just get it done.  Get more out there.  Stop […]

Why it’s so freaking hard to find your future customers

  But why is it so FREAKING hard to find these people on a regular basis???? You get all dressed up for a networking event.  Pass out a ton of business cards.  Schedule follow up via phone and email.  Spend hours on social media posting, liking, and following.  (Well, maybe it was only 20 min.  ‘Fess […]

If you build it, they WON’T come

I waited patiently.  I knew the question would come up.  It always does when I talk to someone who recently got the entrepreneurial “spark”.  You know that moment when you realize that your passion is something you can get paid for. So I can just put up a website and people will buy my service?  […]

Your Business will look EXACTLY the same next year if you don’t make this shift

      A few months ago, I was speaking to a group about social media strategies for small businesses.  One of the participants asked several questions about how to increase her already sizable number of Facebook and Instagram followers. We started talking offline.  And something came up during our discussion.  While she had a […]

2 ways Beyonce’ slayed her #Formation marketing

How you can incorporate 2 of Bey's marketing strategies to your own business.

Please don’t miss the AWESOME marketing strategy that Beyonce’s team used.   Whether you agree with the politics, social media discussion, or even liked her Super Bowl performance – it doesn’t matter. Beyonce SLAYED her marketing. Whether you are an expert or not even sure where to start with your own marketing, you can use these […]