Tag Archives: business model

The Freelance Isn’t Free Act: 3 tips to leverage this NYC opportunity

3 tips to take advantage of getting paid as a freelancer in the wake of the NYC Freelance Ain't Free Act

I’m still in shock.  The New York City Council recently passed the nation’s first bill that protects freelancers who are not paid on time. Yesssss!!  This is a game changer. The bill will protect New York City based freelancers who are not paid by their clients.  Highlights include: Freelancers can require payment within 30 days If […]

Why Walmart closing stores matters to your business plan

Customers want something new. You might have heard  that Wal-Mart is closing stores in several small and rural communities.  It’s a tough blow for many of those communities.  Because their small businesses were hit hard  when Wal-Mart came to town.  And now that they are leaving, customers are stuck with few options. My friends, that […]

Before you worry about incorporating, do this

Prove that you have a business.  Earn your first check.  Gain your first three sales.  And be stuck with a check you can’t cash because you ain’t got a legal structure. It might seem counterintuitive to much of the advice that you read about start-ups.  But hear me out on why I’m suggesting you start with […]

Your hot mess: No you can’t serve all clients

I’ve heard it a thousand times – “Malla, my service is perfect for E.V.E.R.Y.B.O.D.Y”. No it’s not. You can’t sell to everyone. But I get it. You need cash flow. You want to establish your business name. So you’ll sell to anyone who is willing to buy. Let me recommend you try it this way: […]

No money and I need to find a location for my business!

A friend of a friend reached out to me recently for help on finding a location for her business.   She has her Masters in Education and wants to start a childcare center in her community. As we started talking I realized that she had a challenge that many start-up entrepreneurs face: How do I […]

Entrepreneurs – it’s all about your solid mental game

I attended a group biz plan pitch and had an “aha” moment about the importance of having a solid mental game. I watched 5 groups pitch business plans ideas.  They were innovative.  Well researched.  HUGGEEE focus on creating a positive impact. And what caught me off guard was that they were teenagers who were presenting!! […]

Start your business where your talents are – Part 2

Not sure you can make money doing what you love? You can!  Even if you want to start a service based business. First if you haven’t read  Part 1  – check it out! There is a way to combine your talents into a business model that pays.  Check out the two tips below.

Start your business where your talents are

Is there something that you love to do?  A talent you have?  Something that you know you are good at? I remember the first time that I “found” one of my talents.  I had to teach a group of rowdy 6th graders in an afterschool program when the main instructor failed to show up.  I […]

Why I’d rather be doing …………. rather than marketing – Part 2

Dislike marketing?  Rather be spending time DOING your business rather than finding customers?  I get it. Check out my suggestions in my first post. We are not going after perfection here.  But you need a plan.  So have fun with your strategy day first and then come back to Step #2 and #3.

Why I’d rather be doing…… than marketing my business

I’m sure you could fill in that blank with a bunch of different things. You’d rather be DOING your business than: developing your marketing strategy; figuring out your target market, ideal client, most fantabolous client avatar coming up with ideas for how to spread the word about what you do or creating strategies why YOU […]